
Founder | Principal Makeup Artist & PMU
Esta Hsu’s quest for perfect beauty started in her days at university. She would find herself thinking of different ways to use her sound understanding of makeup to better accentuate her friend’s natural beauty whether it was simple, everyday hair and makeup to class or to add a glamourous touch for proms, graduation ceremonies, weddings and other major events.
She always felt that her friends deserved to look their best and this led her to help them achieve their true beauty by doing their makeup and sharing useful makeup tips. Their confidence and belief in her skills got her started on her journey into professional makeup.
Esta is always challenging herself to think of new, innovative ways to help her clients look and feel their best. She got professionally certified in Semi-Permanent Makeup (SEMI-PERMANENT MAKEUP) from Phi Academy in Germany, internationally recognised for providing SEMI-PERMANENT MAKEUP experts courses from Korea so that she can offer this service to her clients in both asian and western spmu style as well.
Esta finds SEMI-PERMANENT MAKEUP is a wonderful solution best suited to the modern lifestyle. It saves time, it is long-lasting and best of all, it gives everyone the “I woke up like this” confidence every morning when looking in the mirror!
Esta’s quest for perfect beauty is never over. She constantly strives to learn new skills and techniques that will be useful to help her clients achieve their true beauty. Motivated and driven by her passion – Esta founded AESTA with her vision of going Beyond Makeup.